On the importance of “average monthly active recipients” (AMAR) in the recent case law of the General Court
By Marie-José Garot, IE University
This post analyses how the General Court has clarified the concept of “average monthly active recipients” through three recent cases (Zalando, Meta, and TikTok). The interpretation given by the Court should oblige the European Commission to set a single methodology for calculating the AMAR, whatever the purpose it serves (for transparency obligations, the designation of VLOPs and VLOSEs, or the calculation of the supervisory fee).
